Be In The Know: Multifamily Conferences to Attend This Year

Reading Time: 3 minutes With February unfolding fast, it is a perfect time to look at the year ahead and make a commitment for personal and professional growth. Multifamily is a dynamic industry that responds quickly to new technology and has to grow to accommodate the needs of new residents. Each year, professionals in multifamily marketing, property management, web […]

Navigating the Generation Gap: Apartment Considerations for Baby Boomers

Reading Time: 2 minutes While many marketing discussions may have shifted focus on emerging new markets like millennials, it’s important to remember that not all of our residents come from the same era. While emerging new markets can capture the imagination, there are big differences between the wants and needs of a millennial customer and someone who comes from […]